Cofounder equity and vesting: the complete guide
Everything in one place: how to split, how vesting protects you, and what to put in writing — with free tools for each step.
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Notes from the matching layer.
Raising a pre-seed or seed round: the founder's guide
Runway, SAFEs, dilution, your pitch and who to approach — in order, with a free tool for each step.
Read the post →How to split equity with a cofounder without ruining the friendship
Equal or weighted, vesting and cliffs, and the conversation to have before you incorporate.
Read the post →Cofounder agreement checklist: what to put in writing
Equity, vesting, IP, roles, decision-making, and what happens if someone leaves — the clauses every founding team should agree on.
Read the post →20 questions to ask a potential cofounder before you commit
Motivation, money, roles, commitment, and conflict — the questions that surface deal-breakers while they're still cheap.
Read the post →How to find a technical cofounder (when you can't code)
Where technical cofounders actually look, what they want to see from you, and how to test the partnership before you split equity.
Read the post →Where to find a cofounder: 7 places that actually work
Your network, communities, accelerators, matching platforms, and more — and how to approach each one.
Read the post →August: Pitch Studio, pipelines, and calls that book themselves
The biggest product month since launch. Everything that shipped, in one list.
Read the post →Why we will never take a success fee
Every marketplace for capital eventually faces the same temptation: take a cut of the round. Here is why that breaks the product.
Read the post →What 40,000 swipes taught us about the 45-second pitch
A short video helps people decide faster whether a conversation is worth having.
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